Although voice services continue to be the primary revenue driver for MTN Nigeria, data services are gaining significant momentum and are quickly becoming a formidable source of income

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Despite facing a challenging economic climate marked by rising operational costs for Nigerian businesses, the telecommunications behemoth, MTN, reaped ₦834 billion in revenue from its voice services during the initial three quarters of 2023.

This represents a notable growth of 10.6% when compared to the same period in 2022.

In contrast, data revenue continued its consistent ascent and is on track to become the primary revenue generator for the telecommunications company.

Year-over-year, data revenue surged by over threefold, escalating from ₦549 billion in the first nine months of 2022 to ₦749 billion in 2023, reflecting an impressive 36.4% increase.

This remarkable achievement can be attributed to the expansion in the number of active data users, with MTN reporting the addition of 3.6 million active users in the first three quarters of 2023.

Furthermore, in alignment with data from the Nigerian Communications Commission, the count of mobile internet subscribers in Nigeria experienced a substantial growth of 9 million between May 2022 and May 2023.

Alongside the surge in active data users, individual data consumption increased by an impressive 29.1%, with data usage per user now averaging 8GB.

 

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