MTV, the iconic 24-hour music television network that redefined pop culture for decades, has announced plans to shut down five of its UK music channels — MTV Music, MTV 80s, MTV 90s, Club MTV, and MTV Live — effective December 31, 2025.
The decision marks a major shift for the network, once synonymous with global music television, and reflects the industry’s ongoing transformation as audiences turn to YouTube, TikTok, and other social media platforms for music content and video streaming.
Parent company Paramount Global confirmed that the closures form part of a broader international restructuring of its linear television business. The move will not only affect the UK but will also extend to other key markets, including Australia, Poland, France, and Brazil.
In a statement, the company noted that MTV would maintain its presence through digital platforms and Paramount+, its subscription-based streaming service. The network will focus on expanding its digital footprint by offering curated music content, live performances, and pop culture programming tailored for on-demand audiences.
Launched in 1981, MTV revolutionised global entertainment by broadcasting music videos around the clock and shaping the careers of countless artists. However, in recent years, the brand has faced declining viewership across its traditional television channels as younger audiences migrate to online streaming and short-form video platforms.
Industry analysts view the closures as symbolic of a wider trend — the gradual decline of dedicated music television networks in favour of digital-first formats that prioritise interactivity and personalisation.
Despite the end of its UK channels, MTV’s digital presence and brand partnerships are expected to remain active, continuing its legacy in a rapidly evolving media landscape.
