Gaise Baba has set a major milestone for Nigeria’s digital entertainment sector as No Turning Back II, his collaborative project with Lawrence Oyor, emerged as the most-watched YouTube music video in Nigeria for 2025. The video accumulated more than 41 million views in just six months, placing it ahead of a highly competitive field dominated by Afrobeats heavyweights.
The rankings, released in YouTube’s annual A Year on YouTube report, show that No Turning Back II outperformed mainstream releases from Shallipopi, Davido, Asake, Rema, and Wizkid. The song’s themes of faith, resilience, and youthful expression helped it build a wide following, turning it into one of the year’s biggest viral successes.
The full top ten list includes:
-
No Turning Back II – Gaise Baba & Lawrence Oyor
-
Laho – Shallipopi
-
With You – Davido ft. Omah Lay
-
99 – Olamide, Seyi Vibez, Asake, Young Jonn ft. Daecolm
-
Why Love – Asake
-
Baby (Is It a Crime) – Rema
-
My Darling – Chella
-
Kese (Dance) – Wizkid
-
Laho II – Shallipopi & Burna Boy
-
With You (Visualizer) – Davido ft. Omah Lay
The report also confirms that Omoni Oboli finished the year as Nigeria’s number-one creator on YouTube, reflecting the continued rise of Nollywood and lifestyle-driven channels. Her mix of films, behind-the-scenes features, and documentary-style content helped her sustain a growing subscriber base and dominate overall watch time.
YouTube noted that over 70 percent of watch time for Nigerian content now comes from outside the country, a sign of how Nigerian music, film, and digital storytelling continue to expand across global markets. Analysts say this international audience growth is likely to intensify as creators sharpen production quality and explore new formats.
With Gaise Baba setting a new performance benchmark and Omoni Oboli maintaining strong influence, 2025 marks another turning point in Nigeria’s presence on the world’s largest video platform.
